As every year involves an finish, we’re naturally drawn to reflection. And as I sit right here scripting this, there’s one phrase that feels prefer it saved displaying up in 2023 and one I wish to hold leaning into in 2024: change.
From each a private {and professional} perspective, I’ve realized to embrace change – and I am not normally one to be ok with change! However this yr I actually do – and a whole lot of it’s due to you all.
…so let’s begin with welcoming change!
Change is likely one of the hardest issues for me to simply accept. I’m a creature of behavior and I like understanding what’s subsequent. This yr I embraced change. My oldest boy began faculty, and I realized to navigate what that meant to me personally and to our relationship, too. Change additionally meant saying goodbye to a couple folks and issues that now not align with my values. I’ve realized change generally is a good factor in any case.
15 Years in Enterprise
In March we celebrated 15 years in enterprise! I’ve the most important gratitude for you all – I am unable to consider what began as a side-gig for me has now was a well-loved model surrounded by a group we’re so proud to serve. We have continued to develop and evolve however our mission to assist clients see the enjoyment in essentially the most mundane moments and freeze the particular recollections with their family members, continues to be our tenet.
Significant Partnerships
I really like partnerships! We had a number of of them this yr., they usually by no means stop to reinvigorate me.
We partnered with an exquisite firm, the Shinery – specializing in protected and pure jewellery cleaners that work. We’re excited to proceed providing our clients one of the best not solely in high-quality jewellery but additionally methods to look after it.
Earlier this month, I hosted a workshop at Ulla Johnson at their flagship retailer on Bleecker avenue. I could not have requested for a greater associate and house to host this occasion. Top-of-the-line components of getting my enterprise, has been the connections that I’ve made with different enterprise homeowners, my group and with myself via creativity. Being in group with folks, having enjoyable and being inventive makes me really feel so good.
One-Of-A-Form Heirlooms
At the start of this yr we introduced that we now have discontinued sterling silver on our jewellery line. As we proceed to raise our model within the excessive finish, high-quality jewellery house, we stay dedicated to providing one of the best in customized jewellery. This yr we launched some gorgeous one-of-a-kind heirloom merchandise in our Pavé Diamond Jewellery Assortment. Now we have massive plans for 2024 and are excited to share with you some new methods to show your recollections into keepsakes.
Making Time to Play
This yr I dedicated to sooner or later every week of inventive play. After studying The Inventive Act – A Approach of Being, I spotted how essential it’s to maintain my inventive spirit alive and flourishing. Every week appears just a little completely different and is supposed to permit me time to focus my power on one thing that conjures up me and would not essentially must be work associated.
Examples of my inventive play dates: spending 1 hour sketching new product concepts or issues that encourage me lately, dreaming up a particular assortment, studying a number of chapters of an excellent e-book, listening to an excellent podcast episode, occurring a lunch date with a good friend, visiting a neighborhood store, choosing up the telephone and having a coronary heart to coronary heart chat with a good friend.
What I’ve realized is that these play dates do not should be elaborate or deliberate out far upfront. Within the opposite, the extra spontaneous they’re, the extra I’ve come to take pleasure in them. I sit up for them. They’ve develop into a non-negotiable for me.
In Particular person Connections
I really like assembly clients, model loyalists in particular person and listen to their tales. A few of the finest concepts come to me from these connections. We deliberate extra pop ups this yr assembly clients (new and present) in varied cities. I sit up for persevering with this in 2024.
Rising Smarter not Tougher
Final month I made the choice to rent a fractional advertising group (one thing I have been eager to do for some time now) and it is already proved to be probably the greatest choices. And one of the best half? When the chance offered itself, I simply went for it. I knew if I used to be going to proceed to be the visionary of this model, I wanted to begin delegating a number of the duties that now not aligned with that function. I’m so joyful and sit up for a tremendous yr forward.
A New Inventive Area
I’m thrilled to announce that we are going to be shifting into a brand new house in Richmond’s The Fan District. I envision this to be an area the place group comes collectively via varied workshop occasions and particular gatherings. I look ahead the making of this house and shall be sharing extra behind the scenes quickly. Keep tuned and observe alongside on our social.
Thanks in your continued assist this yr and at all times.
Vana

